Digital Business Leadership Program: Innovate and Create Value in the Digital Age
Draw upon the cutting-edge research and groundbreaking thought leadership of Ivy League faculty and some of the top business minds from the world’s global business hub.
- The five domains of digital strategies
- Employing data as a strategic asset
- Platforms and multi-sided business models
- Leveraging AI for competitive advantage
- Adapting your value proposition
- Customer networks and the new path to purchase
October 16, 2023
Live online | One-hour program introduction session and pre-readings
Arthur J. Samberg Professor of Business, Columbia Business School
“The program is a great balance of theory and practical learning as well as organizational visits and tours of innovative centers. Since the completion of the program, my views on digital have changed. I am much clearer on the many ways to define ‘digital.’ The pace of change is so fast that the old ways won't last in the future, and therefore, being open to a whole new paradigm is key.”
Kevin BrownPartner, Ernst & Young
“What really drove me to choose this program was the opportunity to meet people who are top leaders going through change and facing challenges and to share experiences and potential solutions to organizational problems. The faculty at Columbia Business School provide a wealth of knowledge bringing their firsthand experience in advising top organizations that have been facing disruption successfully.”
Gladys MoralesCEO and Founder, GHMG Strategies
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