Our Marketing Programs | Columbia Business School ExecEd

Explore our marketing programs with a return on learning that builds household names.

Marketing strategy is more imperative than ever before. New ways of thinking and new approaches are needed to stay ahead of the competition and win market share. Our marketing programs will bring you integrated intuition and a tactical, disciplined approach to marketing. This is an insight-driven experience that builds leaders and brands.

Marketing Strategy & Innovation

$2,600

B2B Marketing Strategy (Online)

2 CIBE Credits

Negotiation & Decision Making

$6,950

Behavioral Science in Business: Understanding People to Drive Results

3 CIBE Credits

$6,950

Digital Marketing Strategy: Customers, Planning, and ROI

3 CIBE Credits

Marketing General Management

$28,000

Chief Marketing OfficerNEW

18 CIBE Credits

Strategy & Innovation

$2,950

Strategic Customer Insight: Understanding Your Customer for Better Value CreationNEW

2 CIBE Credits

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